Privacy Policy

Privacy Policy

Last updated: 6/15/2026

Irving Injury Center ("we," "us," or "our") respects your privacy. This Privacy
Policy explains how we collect, use, and protect information when you visit
irvinginjurycenter.com (the "Site") or contact us. It applies to information
collected through the Site. The privacy of your medical records is separately
governed by our HIPAA
Notice of Privacy Practices and applicable law.

Information We Collect

• Information you provide: When you fill out a contact form,
  request an appointment, complete an intake form, or otherwise communicate with
  us, we collect the information you submit — which may include your name, phone
  number, email address, date of birth, and information about your injury or
  condition.
• Health information submitted online: Some of our forms
  collect health-related information so we can schedule and prepare for your care.
  We treat information that identifies you and relates to your health as
  confidential and handle it in accordance with HIPAA and Texas law.
• Automatically collected information: Like most websites, we
  automatically collect limited technical information through cookies and analytics
  tools, such as your IP address, browser type, pages visited, and time spent on
  the Site.

How We Use Your Information

• To respond to your inquiries and schedule appointments.
• To provide and coordinate your care and related services.
• To process and assist with insurance and personal injury claims, where
  applicable.
• To improve our Site and understand how visitors use it.
• To comply with legal and regulatory obligations.

Tools and Third-Party Services We Use

We use certain third-party services to operate our Site and communicate with
patients. These providers process information on our behalf:

• Website analytics: We use Google Analytics (via
  MonsterInsights) to understand Site traffic and usage. This tool may use cookies
  and collect technical information such as your IP address and browsing activity.
• Online forms: We use form services (including JotForm and
  Contact Form 7) to collect appointment requests, intake information, and
  messages you choose to send us.
• AI phone assistant: We use an automated, AI-powered virtual
  receptionist ("Valeria") to help answer calls, schedule appointments, and
  collect basic information. When you interact with our AI assistant, you are
  informed that you are speaking with an automated system, and you may request to
  speak with a staff member at any time.

We do not sell your personal information. We do not use online tracking to
serve third-party advertising based on your health information.

Cookies

Our Site uses cookies and similar technologies to function properly and to help
us understand Site usage. You can set your browser to refuse cookies or alert you
when cookies are being sent; some parts of the Site may not function properly
without them.

How We Share Information

We do not sell your personal information. We may share information: with service
providers who help us operate the Site and our practice (under appropriate
confidentiality and, where required, business associate agreements); with insurers,
attorneys, or other parties in connection with your care or claim, consistent with
our HIPAA Notice; and when required by law or to protect rights, safety, or
property.

How We Protect Your Information

We maintain reasonable administrative, technical, and physical safeguards
designed to protect the information we collect. However, no method of transmission
over the internet is completely secure. Please do not send sensitive medical
information through unsecured email; contact our office directly for secure ways to
share such information.

Children's Privacy

Our Site is not directed to children under 13, and we do not knowingly collect
personal information from children under 13 through the Site without appropriate
authorization from a parent or guardian.

Your Choices and Rights

You may contact us to ask about the information we hold, request corrections, or
ask questions about this policy. For your rights regarding your medical records —
including how to request your records, contact our licensing authority, and file a
complaint — please see our
Patient Rights &
Records notice.

Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date
above reflects the most recent version, which will be posted on this page.

Contact Us

If you have questions about this Privacy Policy, contact us at:
Irving Injury Center
612 N Story Rd #107, Irving, TX 75061
Phone: (972) 514-6278
Email: clinic@irvinginjurycenter.com